Posted by Aaron Wheeler

 Feeling lost or listless, like your head is in the sand? It’s clear what you need: a monthly action plan! What with all the resources available to SEOs these days, it can be hard to stay on track and maintain a campaign without getting bogged down in minutia and losing track of the big picture. Well, for this week’s Whiteboard Friday, Rand is here to help! Just as Superman needs to vacuum the Fortress once a month, SEOs need to make sure they check up on their campaigns regularly by reviewing their diagnostics and metrics and researching their keywords and link profiles. It’s like being Superman, but more fun! Unless you like vacuuming.

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